Our Story

Our story

A watch company.

Founded in 2009, BREDA is a lifestyle brand creating reimagined classics coupled with modern elements. Each timepiece is designed to be cherished—to collect stories, to live a long life, and to be rediscovered season after season. With a vision anchored in self-expression, BREDA aims to form inclusive collections, collaborations, and conversations—celebrating individuality and ever-evolving personal style.

A watch company.

Founded in 2009, BREDA is a lifestyle brand creating reimagined classics coupled with modern elements. Each timepiece is designed to be cherished—to collect stories, to live a long life, and to be rediscovered season after season. With a vision anchored in self-expression, BREDA aims to form inclusive collections, collaborations, and conversations—celebrating individuality and ever-evolving personal style.

Timeless self-expression.

We are advocates for individuality. At the core of BREDA, we seek to inspire, continually exploring new ways to build upon our collaborative community and provide a platform to share the stories of passionate creators.

Timeless self-expression.

We are advocates for individuality. At the core of BREDA, we seek to inspire, continually exploring new ways to build upon our collaborative community and provide a platform to share the stories of passionate creators.

Making time.

We’re on a mission to make the most out of life—we believe in pursuing progression and making time for the things that bring real value into the world. Ultimately, BREDA aims to spark and encourage cultivated conversation while building a versatile and spirited community.

Making time.

We’re on a mission to make the most out of life—we believe in pursuing progression and making time for the things that bring real value into the world. Ultimately, BREDA aims to spark and encourage cultivated conversation while building a versatile and spirited community.

The BREDA standard.

With a strong and consistent team leading design, over time we have developed methods, materials and supplier partnerships that have allowed us to create truly elevated products that don’t reflect a traditional retail markup, but are priced fairly. We create accessible products that are focused on simplicity so that in turn, our customer has adaptability and freedom of personal style.

The BREDA standard.

With a strong and consistent team leading design, over time we have developed methods, materials and supplier partnerships that have allowed us to create truly elevated products that don’t reflect a traditional retail markup, but are priced fairly. We create accessible products that are focused on simplicity so that in turn, our customer has adaptability and freedom of personal style.

OUR SPACE

HQ & Flagship

Located in the historic Deep Ellum district, our Dallas HQ and Flagship location is temporarily closed due to COVID-19.

Hours

Temporarily closed due to COVID-19.

BREDA Studio

BREDA continually seeks new ways to build a collaborative community, providing a platform to tell stories of passionate creators. BREDA Studio houses special projects and collaborations that focus on human connection and contribute to the growth of the greater creative community.

OUR TEAM